Marketing | Synerdynamics

Sara September 15, 2011 Management, Marketing, Professional Development, Sales & Sales Management, Synerdynamics

Do you more talking or listening in your sales calls?

Yes, of course you’ve got to talk, but are you using your breath to ask good questions or sell your “stuff”? Marc Miller in “Seat at the Table” ...

Sara September 13, 2011 Marketing, Professional Development, Sales & Sales Management, Synerdynamics

Pure proposals are dead – solutions tied to client’s needs are the hot ticket these days.

Do you proposals include positioning pages that show the client the “pains” you’ve discovered in your early diagnostics and how you plan to meet and exceed those ...

Sara September 9, 2011 Marketing, Professional Development, Sales & Sales Management, Synerdynamics

Salesperson, or trusted business parter or advisor. Which are you?

If you’re not positioning yourself as a key factor in your client’s strategic business management team you’re nothing more than a salesperson – please ...

Sara September 6, 2011 Marketing, Professional Development, Sales & Sales Management, Synerdynamics

Selling will soon be obsolete, thanks to more innovative and efficient purchasing options, including internet marketing.

Not even the best salesman himself looks forward to having someone stop by to sell him anything. Why do we think our customers are any different? We need to learn what our ...

Sara August 23, 2011 Marketing, Synerdynamics

Customers don’t care about your big-ticket products – they care about value.

Do you know what your customer’s value equation includes, much less what sum you are bringing to the table? Do they value the risk management expertise you bring to the ...

Sara July 29, 2011 Communication, Internet, Marketing, Websites

“Do you have a card?” has been replaced by “What’s your website url?” Make sure you’re ready for that question.

I've recently been a part of an interesting LinkedIn group discussion on the value or the business card - frankly the responses are all over the board. The important thing is ...

Sara May 25, 2011 Communication, Internet, Marketing, Websites

$5.65 to send an old-time telegram anywhere in the world with telegramstop.com. PRICELESS – to captialize on the power of the internet for building your business.

Some people just have an electronic brochure, others a portal for clients to send routine service requests, yet others have full-tilt e-commerce sites. The most important ...